Who I work with
dcerone is a boutique capital investment and consulting firm focused on underserved startups and small businesses in the technology and real estate space.
How I help
I back businesses with capital and consulting to unlock their next milestone. Engagements are tailored to each owner, combining strategy, hands‑on execution, and, when appropriate, equity or credit.
Experience
- 17+ years of leadership and investment experience
- Nearly 700k in equity and credit invested
- 13+ years in corporate roles including offer management, operations management, sales, engineering design, and service delivery
- Previous owner of multiple businesses, including a web design company
- 6+ years in IT consulting, management, and implementation
- Author of “Snap‑In Systems Engineering,” a book on lean operational and product development
Education & Certifications
Formal Education
- Tech MBA, NJIT
- MSEng Systems Engineering, Stevens Institute of Technology
- BS in Electrical & Computer Engineering Technology, NJIT
Additional Training
- Product Management, Duke
- Previous certifications: ITIL, CEH, and various IoT product certifications
Challenges I help address
- Weak sales and high friction in the sales journey
- Pricing that hurts margins or confuses customers
- Lack of strategy and clear direction
- Ad‑hoc operations with no standard plays or tools
- Getting to market and staying there
- Financing to support sustainable growth